Your trade show booth only has a few moments to attract the attention of attendees through the noise and activity of the exhibit floor. If it doesn’t attract the attention needed, the time, effort, and money spent getting ready for the event is wasted. It is even worse if your booth attracts attention, but fails [...]
Whether you plan to exhibit once a year or every week, you may be using all sorts of trade show displays. You may own display stands of all shapes and sizes or you may opt to rent the display stands you require as the need arises. If you are brand new at exhibiting at trade [...]
Establishing a solid trade show presence is an important part of the marketing plan for many companies. Trade shows can provide a great arena to promote your products, both existing and new. Attending trade shows can also help you learn about new industry trends, increase your sales, and create new contacts with important industry players. [...]
Times are hard, and more and more exhibitors are having to cut back at trade shows or simply not go because of the costs involved with attending. However, there is an alternative to cutting back or not attending a trade show for exhibitors that realize that the best way for them to succeed in these [...]
Trade shows are excellent venues to launch new products, new offers, and upgrades to existing product lines. Why? Because, presuming you select the correct trade shows, your target market is there, accessible, and primed to learn. Yet there is another challenge: differentiating your trade show displays from the rest of the pack vying for attendees’ [...]
A trade show is an exhibition organized so that companies in a specific industry can showcase and demonstrate their new products and services. It’s a business information and networking hub for many different kinds of businesses. It’s a means of getting new clients and increasing the visibility of a company’s products and services among the [...]
Trade show are an excellent opportunity for you to meet new prospects, display your products and do networking within your industry. However, unless you plan carefully, you may end up wasting time and money at your next trade show. A common mistake for new trade show attendees is to spend a lot of money on [...]
SAN FRANCISCO, CA, February 23, 2010 /24-7PressRelease/ — Market Research Media has announced addition of the new report “Virtual Conference & Trade Show Market Forecast 2010-2015“. The worldwide virtual conference market is forecasted to grow at a compound annual growth rate (CAGR) of 56% between the period of 2010 and 2015. This prediction has been [...]