Display standard sizes and configurations
Trade show displays vary in size. While tabletop displays can be smaller than an average table or desk, some custom exhibits may be larger than a typical city block.
The typical booth size in North America is 10ft x 10ft[8]. Exhibitors can typically rent space in multiples of the standard 10ft by 10ft space (renting two 10ft x 10ft spaces that are beside each other would form a 10ft x 20ft space, and renting four 10ft x 10ft spaces in a square would form a 20ft x 20ft exhibit space).
In Europe, and Asia, exhibit spaces are typically done in 1m increments, with the smallest typically being 3m x 3m.
In either case, a “show floor” is “made” by arranging the various exhibitors based upon their spatial requests. Regardless of geography, the rental realities dictate that all displays on a trade show floor will fall into one of several configurations:
· Linear Booth. “(Also called “In-Line Booth“) An exhibit space with exhibit booths on either side and/or back.”[9].
· Peninsula Exhibit. “A peninsula is an exhibit or area with aisles on three sides. A Peninsula Booth is 20’x20’ or larger. ”[10].
· Split-Island Exhibit. “A Split Island Booth is a Peninsula Booth which shares a common backwall with another Peninsula Booth.”[11].
· Island Exhibit. “An Island Exhibit is any booth exposed to aisles on all four sides. An Island Booth is virtually always 20’ x 20’ or larger.”[12].
(Wikipedia)